Over half of all marketing dollars are spent on digital. But before the spend comes the strategy. That takes skill.
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Digital Marketing Leadership - Advanced
Program Number: 901046CERT
Your Degree:
Area of Study:
Delivery Method:
100% Online
Estimated Time to Complete:
12 Credits | Finish training in 1-2 semesters
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What You'll Pay
Use our Net Price Calculator to estimate your tuition costs.
Estimated Tuition


$1,692.00 Tuition
$176.70 Materials/Supplemental Costs
$0.00 Other Costs
  • Program Overview

    Over half of today’s total marketing budget is spent on digital.  Marketers today need a fresh set of skills to help them develop, implement and analyze digital strategies.  This 12-credit certification will help develop your expertise in key digital areas and includes hands-on projects that you can bring back and use in your business immediately. Our digital experts are trained to help you make a direct impact on your digital business. These classes can be taken individually or submit an application and after successfully completing the required courses you will earn your certificate in Digital Marketing Leadership. 

    Program Details

    Students in the Digital Marketing certificate can attend full or part-time.

    Digital Marketing classes may be offered at these Madison College campuses:

    • Madison - Truax


    Digital Marketing Leadership - Advanced certificate holders are prepared for many types of jobs including: 

    • Marketing Managers  
    • Digital Managers
    • Social Media Managers
    • Business Managers  
    • Entrepreneurs
  • Curriculum and Experience

    Prospective program students, the information below reflects the basic requirements for students admitted for the 2021-2022 academic year. To learn more about Madison College, visit us.

    Current and newly admitted program students, go directly to your Degree Progress Report to view:

    • Progress toward your specific requirements
    • Alternative (in lieu of) courses to meet specific requirements

    If you have questions after reviewing your degree progress report (advisement report), please see Advising Services.

    Required Courses
    3 credits
    3 credits
    3 credits
    3 credits
  • Admission

    To Apply

    After Acceptance

    Once you are admitted into your program, review the Start of Semester Checklist to prepare for your first day of classes at Madison College. 


    Contact Enrollment Services at EnrollmentServices@madisoncollege.edu or 608.246.6210.

  • Career Outcomes

    As a Digital Marketing Leadership - Advanced student at Madison College you will learn how to: 

    • Develop Digital Marketing Strategies
    • Promote Products and Services through Digital Marketing
    • Evaluate Digital Marketing Analytics and Interpretation
    • Prepare Digital Advertising Campaigns
    • Create and Deploy Digital Marketing Strategies
    • Demonstrate Innovations for Future Marketing changes
Ready to get started?
Your first step is to apply to Madison College. It's easy and free to apply, so get started today!
Contact the School of Business and Applied Arts

Madison Truax Campus
Main Building, D3631

1701 Wright Street
Madison, Wisconsin 53704

608.246.6003 (Ext. 8)


Service Hours

  • Monday – Thursday: 8 am - 4 pm (In-Person and Virtual)
  • Friday: 8 am - 4 pm (Virtual Only)