Look for big shopping changes on Black Friday

Madison College marketing and retail expert Betty Hurd talks about the impact of COVID-19 on Black Friday..

 

For more than 30 years, Walmart has kicked off the holiday shopping season on Thanksgiving. But because of the coronavirus pandemic, the nation's largest retailer will be closed on "Turkey Day" this year - and so will Target, Best Buy and a number of other stores.

So how will that affect Black Friday - the biggest shopping day of the year?

Madison College marketing instructor and retail expert Betty Hurd talked to In Business Magazine about what shoppers can expect this holiday season.