So many sites selling so much stuff! It pays to know what works. Learn tools and analytics and SEO and PR. OMG, right?
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Digital Marketing
Program Number: 311045
Your Degree:
Technical Diploma
Area of Study:
Business
Delivery Method:
100% Online
Some Online / Some In Person
Estimated Time to Complete:
27 Credits | Finish training in as little as 1 year (programs vary)
financial aid icon Financial Aid Available
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What You'll Pay
Use our Net Price Calculator to estimate your tuition costs.
Estimated Tuition

$4,438.95

$3,807.00 Tuition
$631.95 Materials/Supplemental Costs
$0.00 Other Costs
  • Program Overview

    The Digital Marketing one-year technical diploma program at Madison College focuses on current digital tools, platforms, and relevant strategies in today’s digital marketplace.

    This program explores social and mobile marketing principles, website content management, marketing research and analytics, SEO, and website design, as well as the fundamentals of Public Relations and leadership ethics you need to embrace in today’s digital workplace.

    Digital Marketing coursework is designed for people who desire to incorporate cutting-edge marketing techniques and technology into an organization’s new and existing marketing activities.

    Program Details

    Students in the Digital Marketing program can attend full or part-time.

    Digital Marketing classes may be offered at these Madison College campuses:

    • Madison - Truax
  • Curriculum and Experience

    Prospective program students, the information below reflects the basic requirements for students admitted for the 2021-2022 academic year. To learn more about Madison College, visit us.

    Current and newly admitted program students, go directly to your Degree Progress Report to view:

    • Progress toward your specific requirements
    • Alternative (in lieu of) courses to meet specific requirements

    If you have questions after reviewing your degree progress report (advisement report), please see Advising Services.

    First Semester
    10-104-102
    3 credits
    10-104-114
    3 credits
    10-104-164
    3 credits
    10-104-125
    3 credits
    Second Semester
    10-104-103
    3 credits
    10-104-115
    3 credits
    10-104-126
    3 credits
    10-104-169
    3 credits
  • Admission

    To Apply

    Earning a degree is a great way to advance your career development opportunities, so apply today!

    International students who wish to apply for, maintain, or transfer their F-1 student visa status to Madison College are required to complete the International Admission Process.

    Note: It is recommended to only apply for a semester that has already started if you are currently enrolled in classes or you have verified that classes are still available for that semester.

    Spring 2022 Application Dates

    • Application open
    • Application completion deadline is April 15, 2022

    Summer 2022 Application Dates

    • Application open
    • Application completion deadline is July 15, 2022

    Fall 2022 Application Dates

    • Application open
    • Application completion deadline is November 15, 2022

    Spring 2023 Application Dates

    • Application available on February 1, 2022
    • Application completion deadline is April 15, 2023

    1. Admission Application

    The online application allows you to save your work as you complete it and ensures fast, secure delivery to our office.

    2. Education Completion
    Graduation from high school, completion of GED/HSED/GED02, or completion of an associate degree or higher is required; submit official transcripts for one of the following:

    • High school or charter school transcript (current high school seniors may submit an in-progress transcript) or GED02 transcript
    • GED/HSED score report
    • College transcript showing an associate degree or higher

    3. Residency Requirement
    Based on historical trends at Madison College a waitlist is not expected to form for these programs. Therefore all applicants, regardless of residency status, are eligible for application review.

    Learn more about residency determination and program availability.

    Additional Notes

    Course prerequisites differ from admission requirements; admission into a program does not guarantee eligibility to enroll in courses or success in the program. Refer to program curriculum for details.

    After Acceptance

    Once you are admitted into your program, review the Start of Semester Checklist to prepare for your first day of classes at Madison College. 

    Questions?

    Contact the Enrollment Center at EnrollmentServices@madisoncollege.edu or 608.246.6210.

Ready to get started?
Your first step is to apply to Madison College. It's easy and free to apply, so get started today!
Contact the School of Business and Applied Arts

Madison Truax Campus
Main Building, D3631

1701 Wright Street
Madison, Wisconsin 53704

businessandappliedarts@madisoncollege.edu
608.246.6003 (Ext. 8)

Hours

Service Hours

  • Monday – Thursday: 8 am - 4 pm (In-Person and Virtual)
  • Friday: 8 am - 4 pm (Virtual Only)