Small Business and Entrepreneurship Courses

Crowdfunding is an accessible fundraising strategy for start-ups, inventors, business ventures, non-profits, and individuals. Crowdfunding requests relatively small donations from a large group of donors/investors – your crowd. In this course you will learn about the types of crowdfunding and leading platforms, review other projects, learn how to plan for a campaign, strategize, and pitch and budget for a project. Crowdfunding has become a prominent mechanism of generating revenue, with billions of dollars raised each year in North America. Learn if crowdfunding is for you or your organization and what running a successful campaign involves.

Designed for entrepreneurs ready to turn their business ideas into reality, this course offers practical guidance on navigating the early stages of business development. You’ll cultivate a strong entrepreneurial mindset, learn essential branding strategies, and explore how AI can enhance your business approach. The course covers effective go-to-market tactics, financial management, and money operations to ensure your idea thrives. Additionally, you’ll learn how to craft a compelling pitch to attract investors. Gain the knowledge and confidence to transform your business idea into a successful venture.

Learn how to transform your passion and talent into a viable small business. This course will teach you about financing, marketing techniques, employee management, policy writing, and time management - everything you need to know to start your very own small business.

Turn your business ideas into a solid plan for financing and long-term success. Committing your idea to paper in the form of a business plan not only increases your chances of obtaining financing, but also in keeping your business strategically focused. You will work through all the major components of writing a business plan and emerge with your first draft in hand. Most importantly, you will have completed the first—and most difficult—step on the path to small business success.

The Life Cycle of Collaboration our collaboration framework. The course is a space where we learn the framework and become better at designing and leading intentional collaborations. In this workshop, we dive into why transformational leadership, facilitation, and conflict resolution skills are so important to this collaboration model. We will examine and practice using these skills to design, manage, and participate in more impactful collaborations. The life cycle begins when everything is possible and we empower idea holders. It ends when deliverables are finished in a clean, pretty package. Participants will finish this series curious and comfortable about their intentional collaborations while containing new insight and tools for how they show up as leaders in those collaborations.

Entrepreneurship isn’t just about strategy—it’s about mindset. In this dynamic two-hour course, you’ll discover how to cultivate the resilience, confidence, and clarity needed to thrive in business. Through interactive exercises and real-world insights, we’ll explore how to overcome self-doubt, reframe challenges as opportunities, and develop the habits of highly successful entrepreneurs or growth mindset thinkers. Your story and the stories of those you serve/impact will be your greatest tools to amplify and elevate your mindset and business. Whether you're launching a startup or scaling your business, this session will provide you with the mental tools to stay motivated, navigate uncertainty, and achieve lasting success. By the end of this course, participants will: Understand the key mindset shifts necessary for entrepreneurial success. Identify and reframe limiting beliefs that may be holding them back. Learn techniques to develop resilience, confidence, and motivation. Create a personal action plan to cultivate a growth-oriented mindset.

This course is a unique blend of key project management concepts and applied training that you can immediately apply to your projects. Gain specific tools for all phases of the project life cycle to successfully manage and deliver results at home, at work or in any project situation. Learn how to develop project plans and requirements, identify scope, develop milestones and action plans, prepare estimates, and monitor and manage projects.

Learn the fundamental differences between the top social media platforms, and how to identify the best ones for your business. Learn how to create an effective social media strategy and content, including running social media ads. Students will go through the process to create their own impactful social media plan.

In today's fast-paced media landscape, the ability to effectively communicate with journalists and media outlets is crucial for shaping public perception and advancing organizational goals. This course provides participants with the foundational skills needed to navigate media interviews confidently and strategically. From understanding the role of the media to mastering interview techniques, this course offers practical insights and hands-on experience designed to enhance your media relations capabilities.

How to get to market quickly with low cost, and start selling through your own online store? This fast-paced workshop provides information about how to start an eCommerce store and tactics to gain first and repeat customers. This class focuses on sales and distribution, not product development, supply chain or manufacturing.

This intensive course is designed for professionals, civic leaders, elected officials, and government administrators who seek to improve their public speaking abilities. The course provides practical strategies for delivering clear, confident, and persuasive messages in any setting. Participants will learn techniques to engage audiences, structure speeches, handle questions, and manage public speaking anxiety. By the end of the course, attendees will have the skills and confidence to deliver impactful presentations and messages, whether in a formal speech, press conference, or community meeting.

Learn how a marketing plan is constructed. Students will begin or refine your business or organization’s target audiences, develop strategies, and identify tactics in your organic and paid social media marketing efforts on various social media platforms. Students will also learn how to launch and sustain a content strategy and measure efforts.

In business, commodities are bought for the lowest price possible, but brands are purchased at a premium. So how can you create a brand that allows you to master your market and command top dollar? This class will show you by providing all the concepts, tools, and techniques needed to enable you to begin discovering, crafting and communicating your true brand.

Elevate your video storytelling skills with former TV news reporter Jamie Perez, owner of Beyond Words Productions. This course offers powerful techniques to enhance presentations, social media, and more. With Jamie’s expertise in marketing, you’ll learn proven practices and receive personalized feedback. Perfect for businesses and nonprofits looking to create emotive, impactful stories. Enroll now!

Whether you’re a business owner, marketer, content creator, or simply want to maximize your iPhone's potential for professional, high-quality images and videos, this class is for you! Discover underutilized settings and advanced file types that elevate your photos for any use. We’ll cover photography fundamentals, shooting techniques, accessories, apps, and in-phone editing. Plus, you'll engage in exercises to practice portraits, product shots, lighting, and more!