School of Business and Applied Arts

Truax D3631
1701 Wright Street
Madison WI 53704

Office Hours:
Monday - Friday: 8 a.m - 4:30 p.m. 

CALL: (608) 246-6003 ext. 8
FAX: (608) 243-4754

Event Management

Associate Degree in Applied Science

Program number: 101096


The Event Management associate degree program at Madison College is the only one of its kind in the nation. It was designed to give you critical knowledge, build real-world skills and create a competitive advantage in the meeting and event planning job market, all while learning from leading experts. Learn about contract law, facilities, and financial management. Additionally, receive preparation for positions in the convention, conference and meeting planning industry by:

  • Developing your negotiation skills.
  • Improving your decision-making skills.
  • Enhancing your problem-solving skills.
  • Refining your communication skills.

Madison College's Event Management program was named Industry Model Champion by the Department of Labor. Because of our leadership in the events industry, rigor in our education and depth of event management training in our program, we have been integral in the development of the U.S. Department of Labor's Hospitality, Tourism and Events Workplace Competency Model. Check out the competency model and see how you match up with the skills necessary to be an event professional.

 The Meeting Professionals International Wisconsin Chapter, part of the world’s largest organization for meeting professionals, also endorses this Madison College program.

Program Details

Students in the Event Management program can attend full or part-time.

Event Management classes may be offered at these Madison College campuses:

  • Madison - Truax

Explore financial aid eligibility for this program.

All courses for this program are offered online and in person.

Meeting and Event Management


To Apply

  • View the admission requirements for application deadlines, materials and requirements.  

In-person Program         Online Program

        Effective Fall 2019 - Program Admission Requirements

  • Attend an Academic Information Session to get started in the admission process.
  • Visit MATC to learn more about the Madison College experience including campus tours and program open houses.

After Acceptance

Once you are admitted into your program, review the Start of Semester Checklist to prepare for your first day of classes at MATC. 


Contact the Enrollment Center at or (608) 246-6210.


Prospective program students, the information below reflects the basic requirements for students admitted for the 2018-2019 academic year. To learn more about Madison College, visit us.

Current program students (including newly admitted), go directly to your Degree Progress Report (also referred to as an Advising Report or Academic Requirements) to view:

  • Progress toward your specific requirements
  • Alternative (in lieu of) courses to meet specific requirements

If you have questions after reviewing your report, please see Advising Services.

First Semester

Second Semester

Third Semester

Fourth Semester



3 credits


After completing the Event Management program at Madison Area Technical College, you will be able to:

  • Apply project management strategies to a meeting or event
  • Manage financial resources
  • Design a meeting or event
  • Promote a meeting or event
  • Manage a risk management plan
  • Determine the purpose of an exhibition and its role in the organization's structure
  • Incorporate sustainable practices in event management
  • Construct sponsorship and strategic partnership opportunities for event revenue

Madison College graduates are ready for a range of positions in the field of meeting and event management including:

  • Conference Manager
  • Marketing and Special Event Manager
  • Convention Sales Manager
  • Meetings Coordinator
  • Director of Educational Programs
  • Meetings Services Manager
  • Project Manager of Meetings and Events
  • Senior Event Coordinator
  • Program Manager
  • Special Event Coordinator
  • Conference and Travel Service Manager
  • Operations Manager

For more information on careers in meeting and event planning check out the following:


As part of Madison College’s Meeting and Event Management program, you will gain practical work experience through a supervised internship at an approved job site. Selection of a site is based on your individual goals. This internship will provide a behind-the-scenes understanding of meeting and event management as well as hands-on experience in planning logistics for a meeting and/or event. A minimum total of 200 hours is required to complete your internship. 

To view or post a current internship or employment opportunities, check out Wisconsin TechConnect.


Related Programs

Disney College Program

Earn a semester of credit by living, working and learning at Walt Disney World with Mickey Mouse and his friends. Students can register for and receive up to 12 Madison College credits while participating in the Disney College Program.