Social media! Your business simply has to market itself on social media. Expand your skills in an exciting new direction.
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Marketing Essentials for the Business Professional
Program Number: 9010611CER
Your Degree:
Area of Study:
Delivery Method:
100% Online
Some Online / Some In Person
Estimated Time to Complete:
12 Credits | Finish training in 1-2 semesters
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What You'll Pay
Use our Net Price Calculator to estimate your tuition costs.
Estimated Tuition


$1,692.00 Tuition
$341.20 Materials/Supplemental Costs
$0.00 Other Costs
  • Program Overview

    ​Are you working towards obtaining an administrative support position, or already a working professional responsible for marketing and social media initiatives?

    The Marketing Essentials for the Business Professional certificate at Madison College is perfect for broadening your knowledge of the marketing industry. A combination of administrative professional skills, marketing, and social media skills can propel your career in an exciting new direction. 

    Already in the marketing industry? This certificate can give you the skills you need to manage your social media plan.

    Program Details

    Students in the Marketing Essentials for Business Professionals certificate can attend part-time.

    Marketing Essentials for Business Professionals certificate classes may be offered at these Madison College campuses: 

    • Madison - Truax


    Earning your Marketing Essentials for Business Professionals certificate at Madison College prepares you for valuable work as a Marketing Assistant or Marketing Support Specialist. 

  • Curriculum and Experience

    Prospective program students, the information below reflects the basic requirements for students admitted for the 2020-2021 academic year. To learn more about Madison College, visit us.

    Current program students (including newly admitted), go directly to your Degree Progress Report (also referred to as an Advising Report or Academic Requirements) to view:

    • Progress toward your specific requirements
    • Alternative (in lieu of) courses to meet specific requirements

    If you have questions after reviewing your report, please see Advising Services.

    2 credits
    1 credit
    3 credits
    3 credits
    3 credits
  • Admission

    Earning a certificate is a great way to expand your skill set, and it adds professionalism to a resume. Applications are always open, so apply today!

    To Apply

    There are no admission requirements for this certificate, simply submit your application by the deadline for each term.

    International students who wish to apply for, maintain, or transfer their F-1 student visa status to Madison College are required to complete the International Admission Process.

    Fall Application Dates

    • Application available: February 1
    • Application deadline: October 15

    Spring Application Dates

    • Application open
    • Application deadline: March 15

    Additional Notes

    • Certificate programs are not eligible for financial aid
    • This certificate fills on a first-come, first-served basis; once capacity has been reached, it does not maintain a waitlist
    • Students who have already completed the certificate coursework at the time of application will receive the certificate diploma at the end of the term of application

    After Acceptance

    Once you are admitted into your program, review the Start of Semester Checklist to prepare for your first day of classes at Madison College. 


    Contact the Enrollment Center at or 608.246.6210.

  • Career Outcomes

    ​​​The Marketing Essentials for the Business Professional certificate at MATC will give you the skills you need to take your career into an exciting new direction. You will learn essential marketing skills that can assist any business support professional. 

Ready to get started?
Your first step is to apply to Madison College. It's easy and free to apply, so get started today!
Contact the School of Business and Applied Arts

Madison Truax Campus
Main Building, D3631

1701 Wright Street
Madison, Wisconsin 53704
608.246.6003 (Ext. 8)


Service Hours

  • Monday – Thursday: 8 am - 4 pm (In-Person and Virtual)
  • Friday: 8 am - 4 pm (Virtual Only)