Contact

School of Business and Applied Arts


Truax D3631
1701 Wright Street
Madison WI 53704

Office Hours:
Monday - Friday: 8 a.m - 4:30 p.m. 

CALL: (608) 246-6003 ext. 8
FAX: (608) 243-4754
Email

Visual Communications

Associate Degree in Applied Arts

Program number: 102061

Overview

Madison Area Technical College’s Visual Communications Associate Degree Program focuses on multimedia, video and web page production with an emphasis on media design.

As a student in the visual communications program, you will acquire skills in:

  • Pre-production and storyboarding
  • Video production and editing
  • Location and studio lighting 
  • Audio production
  • Motion graphics, 3D and compositing
  • Presentation design and instructional media
  • Web and interaction design
  • Media design 

If you have a strong aptitude for problem-solving, storytelling, aesthetic judgment, and an interest in art as it interacts with technology, the Visual Communications program at Madison College is for you. Your Visual Communications instructors have knowledge and experience across this creative field and develop courses that combine traditional and new media technology. 

Once admitted to the Visual Communications program, you may choose to earn an additional associate degree in Graphic Design or Web & Digital Media Design with only two more semesters of study. Attend an Academic Information Session to learn how. 

Graduates of Madison College’s Visual Communication program will participate in our bi-annual employer-attended portfolio show and enter the job market with a professional portfolio showing prospective employers the skills and capabilities acquired at Madison Area Technical College.

Program Details

Students in the Visual Communications degree program at Madison College can attend full or part time.

Visual Communications classes may be offered at these Madison College campuses:

  • Madison - Truax

Explore financial aid eligibility for this program.

All courses for this program are offered only in person.

Madison College Visual Communications Promo 2015


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Admission

To Apply

After Acceptance

Once you are admitted into your program, review the Start of Semester Checklist to prepare for your first day of classes at MATC. 

Questions?

Contact Enrollment Services at EnrollmentServices@madisoncollege.edu or (608) 246-6210.

Curriculum

Prospective program students, the information below reflects the basic requirements for students admitted for the 2018-2019 academic year. To learn more about Madison College, visit us.

Current program students (including newly admitted), go directly to your Degree Progress Report (also referred to as an Advising Report or Academic Requirements) to view:

  • Progress toward your specific requirements
  • Alternative (in lieu of) courses to meet specific requirements

If you have questions after reviewing your report, please see Advising Services.

Outcomes

After completing the Visual Communications associate degree program at Madison Area Technical College, you will be able to:

  • Apply the principles of design and storytelling to develop media products and services.
  • Demonstrate proficiency in the use of media software, tools and technology.
  • Implement creative solutions from concept through completion.
  • Communicate creative rationale in formal and informal settings.
  • Implement project management skills to meet customer and market demands.
  • Apply effective and ethical business practices.
Careers

Graduates from Madison College's Visual Communications program find work throughout several large industries including broadcast television, state agencies, entertainment, independent production companies, health care and education.

Prospective employers throughout Madison consider Madison College Visual Communications graduates top candidates. Associate degree graduates are ready for a range of professional positions in the field of visual communications including:

  • Multimedia Design
  • Interactive Design
  • Webpage Design
  • Video Production
  • Computer Animation
  • Display Design
  • Media Design/Production
  • 3-D Design

Find jobs on Wisconsin TechConnect

  • Estimated Program Cost
    # of Credits for Completion
    65
    Tuition
    $8723.00
    Materials/Supplemental Costs
    $1007.50
    Other Costs
    $1250.00
    Total Program Costs:
    $10980.50
  • Graduate Summary
    Graduate Report Summary Overview

    2015 2016 2017
    Number of Program Graduates 13 13 16
    Number of Surveys Sent 13 13 16
    Number of Surveys Returned 8 13 10
    Percent of Surveys Returned 61.50% 100.00% 62.50%
    Available for Employment 8 12 10
    Percent Available for Employment 100.00% 92.30% 100.00%
    Not in Labor Market 0 1 0
    Percent Not in Labor Market 0.00% 7.70% 0.00%
    Available for Employment

    2015 2016 2017
    Graduates Employed 8 11 10
    Percent of Graduates Employed 100.00% 91.70% 100.00%
    Employed in Related Occupation 3 7 5
    Percent Employed in Related Occupation 37.50% 63.60% 50.00%
    Employed in Unrelated Occupation 5 3 5
    Percent Employed in Unrelated Occupation 62.50% 27.30% 50.00%
    Employed - No Response 0 1 0
    Percent Employed - No Response 0.00% 9.10% 0.00%
    Seeking Employment 0 1 0
    Percent Seeking Employment 0.00% 8.30% 0.00%
    Reaction To Training at Madison College

    2015 2016 2017
    Student satisfaction Mean (Out of 4) 3.4 3.2 3.5
    Number of Satisfaction Responses 8 13 10
    Very Satisfied 3 4 5
    Percent Very Satisfied 37.50% 30.80% 50.00%
    Satisfied 5 8 5
    Percent Satisfied 62.50% 61.50% 50.00%
    Unsatisfied 0 0 0
    Percent Unsatisfied 0.00% 0.00% 0.00%
    Very Unsatisfied 0 1 0
    Percent Very Unsatisfied 0.00% 7.70% 0.00%
    Primary Reason for Attending Madison College

    2015 2016 2017
    Number of Primary Reason Responses 8 13 10
    Preparation for Getting a Job 7 6 9
    Percent Preparation for Getting a Job 87.50% 46.20% 90.00%
    Career Change 1 5 1
    Percent Career Change 12.50% 38.50% 10.00%
    Improvement of Existing Skills 0 0 0
    Percent Improvement of Existing Skills 0.00% 0.00% 0.00%
    Preparation for Further Education 0 1 0
    Percent Preparation for Further Education 0.00% 7.70% 0.00%
    Personal Interest 0 1 0
    Percent Personal Interest 0.00% 7.70% 0.00%
    Other 0 0 0
    Percent Other 0.00% 0.00% 0.00%
    When Employment was Obtained

    2015 2016 2017
    Number of When Employment Obtained Responses 8 10 10
    Before Enrollment 2 1 1
    Percent Before Enrollment 25.00% 10.00% 10.00%
    While Attending the College 2 3 4
    Percent While Attending the College 25.00% 30.00% 40.00%
    After Training at the College 4 6 5
    Percent After Training at the College 50.00% 60.00% 50.00%
    Location of Employment (related and unrelated)

    2015 2016 2017
    Number of Employment Location Responses 8 11 10
    In College District 8 8 8
    Percent In College District 100.00% 72.70% 80.00%
    In Wisconsin, Not in District 0 1 0
    Percent of In Wisconsin 0.00% 9.10% 0.00%
    Outside of Wisconsin 0 0 2
    Percent Outside Wisconsin 0.00% 0.00% 20.00%
    Employer Location Unknown 0 2 0
    Percent Location Unknown 0.00% 18.20% 0.00%
    Salary Trend
    Salary Trend 2015 2016 2017
    Full Time Employment (Related Job) Full Time Salary Count 1 6 3
    Average Monthly Wage $3,528 $5,230 $2,452
    Average Hourly Wage $20.51 $30.41 $14.26
    Average Work Hours per Week 45 40 46.7
    Part Time Employment (Related Job) Part Time Salary Count 2 2
    Average Hourly Wage $15.00 $6.76
    Average Work Hours per Week 25 31
  • Graduate Employers
    Total Positions Open for academic year: 2017
    Wisconsin TechConnectTM Jobs* Madison Non-Madison
    Number of Full Time Positions Open 27 53
    Number of Part Time Positions Open 17 38
    Total Jobs 44 91
    Graduate Employers for academic year: 2017
    Employer(s) Job Title City** State*** Positions
    Industry Entertainment Office Manager Los Angeles CA
    Morgan Murphy Media Photojournalist
    Opportunity Inc Marketing Director
    Times Publishing Composition Watertown
    Vortex Optics Social And Digital Media Specialist Middleton

    * - Wisconsin TechConnectTM jobs are posted through a statewide consortium operated and funded by all 16 of the technical colleges in Wisconsin.

    ** - Only cities outside of Madison will display.

    *** - Only states outside of Wisconsin will display.

    **** - If you have a position to post, please contact Career and Employment Services at techconnect@madisoncollege.edu