Visual Communications

Associate Degree in Applied Arts

Program number: 102061

• Overview
• Admission
• Curriculum
• Outcomes
• Careers

Overview

Overview

Madison Area Technical College’s Visual Communications Associate Degree Program focuses on multimedia, video and web page production with an emphasis on media design.

As a student in the visual communications program, you will acquire skills in:

• Pre-production and storyboarding
• Video production and editing
• Location and studio lighting 
• Audio production
• Motion graphics, 3D and compositing
• Presentation design and instructional media
• Web and interaction design
• Media design 

If you have a strong aptitude for problem-solving, storytelling, aesthetic judgment, and an interest in art as it interacts with technology, the Visual Communications program at Madison College is for you. Your Visual Communications instructors have knowledge and experience across this creative field and develop courses that combine traditional and new media technology. 

Once admitted to the Visual Communications program, you may choose to earn an additional associate degree in Graphic Design or Web & Digital Media Design with only two more semesters of study. Attend an Academic Information Session to learn how. 

Graduates of Madison College’s Visual Communication program will participate in our bi-annual employer-attended portfolio show and enter the job market with a professional portfolio showing prospective employers the skills and capabilities acquired at Madison Area Technical College.

Program Details

Students in the Visual Communications degree program at Madison College can attend full or part time.

Visual Communications classes may be offered at these Madison College campuses:

• Madison - Truax

Explore financial aid eligibility for this program.

All courses for this program are offered only in person.

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Admission

Admission

To Apply

• View the admission requirements for application deadlines, materials, and requirements.
   
• Attend an Academic Information Session to get started in the admission process.
   
• Visit MATC to learn more about the Madison College experience including campus tours and program open houses.

After Acceptance

Once you are admitted into your program, review the Start of Semester Checklist to prepare for your first day of classes at MATC. 

Questions?

Contact Enrollment Services at EnrollmentServices@madisoncollege.edu or (608) 246-6210.

Curriculum

Curriculum

Prospective program students, the information below reflects the basic requirements for students admitted for the 2019-2020 academic year. To learn more about Madison College, visit us.

Current program students (including newly admitted), go directly to your Degree Progress Report (also referred to as an Advising Report or Academic Requirements) to view:

• Progress toward your specific requirements
• Alternative (in lieu of) courses to meet specific requirements

If you have questions after reviewing your report, please see Advising Services.

First Semester

10-201-102

Design Fundamentals

3 credits

10-201-103

Drawing Fundamentals

3 credits

10-201-136

Concept Development

2 credits

10-201-137

Survey of Design Communication

1 credits

10-201-181

Introduction to Computer Graphics

3 credits

10-203-130

Intro Digital Photography

2 credits

10-801-195

Written Communication

3 credits

Second Semester

10-201-112

Color

2 credits

10-201-151

Typographic Design

3 credits

10-201-177

Web Page Design

3 credits

10-206-130

Video Production

3 credits

10-206-131

Sound Production Techniques

3 credits

10-804-123

Math with Business Applications

3 credits

Third Semester

10-201-121

Graphic Design

3 credits

10-201-195

Advanced Web Page Design

3 credits

10-206-129

Motion Design

2 credits

10-206-142

Advanced Video Production

3 credits

10-206-162

Video Project Management

3 credits

10-801-196

Oral/Interpersonal Communication

3 credits

Fourth Semester

10-206-125

Instructional Media Systems

3 credits

10-206-128

Compositing and Special Effects

3 credits

10-201-162

Portfolio Preparation

2 credits

10-809-197

Contemporary American Society

3 credits

10-809-199

Psychology Of Human Relations

3 credits

 

Elective

3 credits

Outcomes

Outcomes

After completing the Visual Communications associate degree program at Madison Area Technical College, you will be able to:

• Apply the principles of design and storytelling to develop media products and services.
• Demonstrate proficiency in the use of media software, tools and technology.
• Implement creative solutions from concept through completion.
• Communicate creative rationale in formal and informal settings.
• Implement project management skills to meet customer and market demands.
• Apply effective and ethical business practices.

Careers

Careers

Graduates from Madison College's Visual Communications program find work throughout several large industries including broadcast television, state agencies, entertainment, independent production companies, health care and education.

Prospective employers throughout Madison consider Madison College Visual Communications graduates top candidates. Associate degree graduates are ready for a range of professional positions in the field of visual communications including:

• Multimedia Design
• Interactive Design
• Webpage Design
• Video Production
• Computer Animation
• Display Design
• Media Design/Production
• 3-D Design

 

Find open jobs in this industry on Wisconsin TechConnect^tm

• Estimated Program Cost
  # of Credits for Completion

  65

  Tuition

  $8872.50

  Materials/Supplemental Costs

  $1326.60

  Other Costs

  $1250.00

  Total Estimated Program Costs:
  (book costs not included)

  $11449.10