The Madison College Business Planning workshop series is designed to provide hands on information and planning tools for both novice and experienced entrepreneurs alike. This ongoing series will take participants from the exploratory stage of learning what entrepreneurship is, through the fundamental elements of putting together a business plan. Registered Madison College students are eligible to enter the Madison College Challenge business plan competition and compete for cash and in kind prizes, including a $5,000 grand prize.
The Business Planning Series is free to Madison College students and to the general public. Entrepreneurs from communities surrounding Madison, Wisconsin are encouraged to attend.
All events are 6 - 8 p.m. Register for our entrepreneurship workshops below.
Creating and Launching a Facebook Ad Campaign
June 20, 2017 | Truax Campus, Room B1285
Are you ready to invite customers to your business? This hands-on class will walk you through setting up or improving your Facebook page, creating an ad (including choosing targets demos), writing effective ad copy, choosing appropriate images and how best to maximize your budget (including some best-of tricks). This class will be held in a computer lab. A Facebook account is required.
Social Entrepreneurship 101
August 23, 2017 | Truax Campus, Room B3243
Do you have an interest in opening a for-profit or non-profit organization aimed at addressing a social, cultural and/or environmental issue you care about? This highly interactive workshop will introduce you to the expanding and evolving field of social entrepreneurship. Explore the meaning of social entrepreneurship, examine businesses that are doing well and making a difference at the same time, and brainstorm potential social enterprise ideas of your own.